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Find out with this summary of the book Marketing 4.0 (Philip Kotler) which are the new marketing concepts and how the public reacts to them.

[ENG] Marketing 4.0 - Philip Kotler, Hermawan Kartajaya e Iwan Setiawan.pdf

Find out what are the new marketing concepts, how the public reacts to them and what are the tactics outlined to apply this thinking in your daily life.

Marketing 4.0 - Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

Book Summary Marketing 4.0 - Philip Kotler, PDF

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In his book This is Marketing, Seth Godin teaches how to attract and engage your audience in the modern digital-based world. Read the summary!

[ENG] This is Marketing - Seth Godin.pdf

Learn how to effectively attract and convince your audience in today’s marketing world.

This is Marketing - Seth Godin

Book Summary This is Marketing - Seth Godin, PDF

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Learn the secret formula on how to sell any product on the internet, scaling up your profits. Read the summary of the book Launch, author Jeff Walker.

[ENG] Launch - Jeff Walker.pdf

Discover the secret formula for selling practically any creation or product on the Internet, increasing the notoriety of your business and consequently improving your life.

Launch - Jeff Walker

Book Summary Launch, Jeff Walker, PDF

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Know Tesla's story, which, with its electric cars, revolutionized not only the automotive industry, but also the vision of the future for generations.

EN Power Play - Tim Higgins.pdf

Power Play: Tesla, Elon Musk and the Bet of the Century - Tim Higgins

Power Play - Tim Higgins - Book Summary

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Discover with The Creativity Leap book summary how to develop creativity in the best way, helping your company's results!

The Creativity Leap - Natalie Nixon.pdf

Did you know that creativity is not an extraordinary talent? Discover how to encourage this quality in your employees and improve your organization’s results!

The Creativity Leap - Natalie Nixon

The Creativity Leap - Natalie Nixon, Summary in PDF

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If you want to be a beloved and respected leader, you must have courage and be kind. Learn here the benefits of the kind leadership.

The Kind Leader - Karyn Ross.pdf

The Kind Leader - Karyn Ross

The Kind Leader - Karyn Ross, PDF Summary

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Discover with the summary of Alpha Girls the story of four women who have rocked Silicon Valley and are finally being taken out and taking their rightful place in contemporary history.

[EN] Alpha Girls.pdf

Discover the story of four women who have rocked Silicon Valley and are finally being taken out from behind the gender curtain and taking their rightful place in contemporary history.

Alpha Girls – Julian Guthrie

Alpha Girls – Julian Guthrie, Book Summary PDF

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Learn from Alec Ross about the importance of establishing a new social contract to achieve a balance of power among its three pillars.

[EN] The Raging 2020s.pdf

Discover Alec Ross’ proposal to resolve the equilibrium of power problem that involves a new social contract between citizens,  corporations and government.

The Raging 2020s - Alec Ross

The Raging 2020s - Alec Ross, Book Summary in PDF

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Understand with Nei Grando in this Empreendedorismo Inovador summary how to create technological startups and that to innovate is to explore uncharted territory!

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Learn to control the voices in your head that take your concentration or get out of your control, especially in important moments and understand how it works!

Chatter - Ethan Kross

Chatter - Ethan Kross, Summary PDF

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Discover the new frontier of marketing, how technologies will transform the customer experience and learn how to apply them in your job.

[ENG] Marketing 5.0.pdf

Marketing 5.0 - Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

Marketing 5.0 - Philip Kotler, PDF Summary

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Socrates said that you cannot teach anybody anything, you can only make them think. Adam Grant will make you think tons in this summary.

Think Again - Adam Grant.pdf

Think Again - Adam Grant

Think Again - Adam Grant, PDF Summary

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Do you know how to deal with dishonest people? Learn in this summary how to avoid cheaters in your relationships! 

The (Honest) Truth About Dishonesty - Dan Ariely 

Do you feel like you've been doing your best and it is still not enough? Find out here how to achieve your goals without tiring yourself along the way!

Effortless: Make It Easier to Do What Matters Most - Greg McKeown

Discover how randomness is more present in our lives than we imagine, besides being able to influence the paths we follow!

The Drunkard's Walk - Leonard Mlodinow

Do you believe that you and your employees are making the best decisions for the company? Learn in this summary how to improve judgments to avoid losses!

Noise: A Flaw in Human Judgment - Daniel Kahneman, Olivier Sibony, Cass R. Sunstein 

According to Stanley Milgram's theory of separation, we are six degrees away from any other person. But what if they are all from different cultures? Learn how to avoid "Culture Clash"!

When Cultures Collide - Richard D. Lewis

How can it be possible to win an endless game? And what is the difference between triumph and achievement? Discover how the infinite way of thinking can change the manner you lead, manage, negotiate, stand out and live your life.

The Infinite Game - Simon Sinek

Have you ever thought about having Jeff Bezos as your business coach? Find out in this summary which principles have made Amazon into one of the most successful companies in the world! 

The Bezos Letters - Steve Anderson, Karen Anderson 

Discover here how Netflix implemented the culture of freedom allowing the innovations based on a safe and without rules place of work.

No Rules Rules - Reed Hastings, Erin Meyer

Have you ever stopped to think that it is your routine that leads you to success? In a company it is the same thing! Follow this summary to learn about how to create a successful routine in your company.

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The Brazilian management guru reveals what the true power of companies consists of. There are three fundamental ideas that, together, bring extraordinary results.

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The first impression is the one that stays and Google knows it. Find out here how to create the best possible first impression of your business!

ZMOT: Winning the Zero Moment of Truth – Jim Lecinski

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Have you ever wondered how the big names in digital marketing can make money with just words? This is what Ícaro de Carvalho teaches in this summary!

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Transformando Palavras em Dinheiro - Ícaro de Carvalho

Transformando Palavras em Dinheiro - Ícaro de Carvalho, PDF

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Discover in The Sales Acceleration Formula book summary how the application of data, technology and inbound selling can accelerate sales for a commercial team.

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Know the principles of The Sales Acceleration Formula method, based on the application of data, technology and inbound selling to accelerate sales for a commercial team.

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Book summary The Sales Acceleration Formula - Mark Roberge, PDF

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Learn in The Ultimate Question 2.0 how to build a company based on principles that value customer loyalty, understanding and using the Net Promoter Score tool.

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Learn how to build a company based on principles that value customer loyalty, understanding and using the Net Promoter Score tool.

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Book summary The Ultimate Question 2.0, PDF

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Learn all the secrets of the business here and the key tools to become an expert in marketing, management, and sales with higher profits and faster time.

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The secrets have been revealed! Find out why your online store is selling poorly and learn how to circumvent bad results.

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Vender na Internet - Anderson Höfelmann, PDF

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Understand how you can leverage your sales. Learn with Roy Furr the secret of marketing and how dialogue can influence the generation of profits, leads, and customers.

[ENG] The Ultimate Selling Story - Roy Furr.pdf

Understand how you can leverage your sales. Learn here the secret of marketing and how dialogue can influence the generation of profits, leads, and customers.

The Ultimate Selling Story - Roy Furr

The Ultimate Selling Story - Roy Furr, Book Summary PDF

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In The Ultimate Book of Sales Techniques, Stephan Schiffman shows how to win customers and achieve sales success. Read the summary!

[ENG] The Ultimate Book of Sales Techniques – Stephan Schiffman.pdf

Learn here how to win customers, pass-through the competition and increase your persuasive power, turning the "no" into a glorious "YES" to achieve sales success.

The Ultimate Book of Sales Techniques - Stephan Schiffman

The Ultimate Book of Sales Techniques, Book Summary PDF

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Learn in The One Minute Negotiator how to overcome the fear of negotiations and become an experienced salesperson by following simple steps!

[ENG] The One Minute Negotiator - D. Hutson e G. Lucas.pdf

Learn here how to overcome the fear of negotiations and become an experienced salesperson by following simple steps that will change your career.

The One Minute Negotiator - D. Hutson, G. Lucas

The One Minute Negotiator, Book Summary PDF

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